Nubank reinterpreted the check in the Wows Talon action, which will transform this payment method, famous until the 2000s, into a series of benefits.
Made on paper with shades of purple, the booklet brings together vouchers with discounts from companies such as iFood, Uber and C&A, as well as benefits at Lojinha do Nu and a series of additional experiences, such as word searches, stickers and even interactivity via technology. Augmented Reality.
Available exclusively to Nubank customers, the limited edition WOW Booklet can be purchased at Nude Shop for the symbolic value of R$1.00. Similar to what is usually done with the delivery of checkbooks, these rare units will be delivered to the address indicated by the customer in an envelope that also refers to the traditional one.
“Reinvention has always been part of Nubank’s DNA, so there’s nothing better than redefining an obsolete symbol of financial life to celebrate and surprise our customers – this time with a WOW experience done on a larger scale,” said Isabela Abbes, brand director for Nubank.
