It is the first time that the platform goes beyond smartphones, an action motivated by the greater use of desktop by its users
Snapchat is making features like snapping, chatting, and video calling available to the desktop version from a new app. It is the first time that the platform has gone beyond smartphones and the motivation is the greater use of desktop by its users. With information from The Verge website.
The web functionality will be available exclusively to Snapchat Plus subscribers, a paid model announced in June by the company. Initially, subscribers in the US, UK, Canada, Australia and New Zealand will have access to the service, which will only be compatible with Google’s Chrome browser.
Snapchat for Web should give users more space to both chat and call in the same window. AR lenses are expected to be introduced soon. Over time, the platform wants to present more services to offer solutions for this audience that has migrated from devices.
Initially, the version will not have advertisements, which is the company’s biggest source of revenue.