The campaign created by Jotacom brings real stories from students on the platform and will be broadcast on the app’s social networks
Duolingo launched a campaign starring the platform’s Brazilian students. The app selected three of its students to participate in the action and tell how teaching another language helped them achieve their goals.
The campaign, created by Jotacom, shows the testimony of three students from the platform — Alexandre Ribeiro, Denise Scassa and Wellington Vitoriana — who tell how the application helped them achieve goals and overcome some difficulties.
“The stories of Alexandre, Denise and Wellington show that we are on the right path and in line with our main mission, which is to offer the best education in the world for everyone and inspire others to learn a new language and not give up on theirs. objectives”, said Analigia Martins, Duolingo’s marketing director in Brazil.
The action will be broadcast on the platform’s social networks, such as Youtube, Instagram, Facebook and Tik Tok.