The movement responds to a request from the artist herself, who requested that the participation not be renewed.
Nubank reported this Tuesday (9) that Anitta is leaving the institution’s Board of Directors, a position she had held since June 2021. The artist now assumes as a global ambassador and will have the mission to strengthen the bank’s image worldwide.
The move responds to a request from Anitta herself, who requested that the participation not be renewed due to the challenges of the agenda due to her international career.
According to a note, the company will continue to support strategic campaigns and communication projects, including topics such as financial education and social impact and the bank’s activities as a sponsor of the 2022 World Cup.
Anitta is an extraordinary businesswoman and we are very grateful for her contributions to this day. Since joining Nubank, she has played an important role in bringing much of this expertise and knowledge to our company. We look forward to continuing to work with her on her new mission as a marketing ambassador,” said David Vlez, CEO and founder of Nubank.
In the statement, the institution highlights contributions such as the definition of the ESG strategy and the launch of Instituto Nu, a platform for social innovation.
“I am a shareholder of the company and I believe a lot in it and in what we still have to develop together. Receiving the invitation to be the global ambassador of Nu made me extremely happy and proud. added Anita.