The statue received a red projection that was developed by Touchers in partnership with Outmidia
5G+ arrived in Rio de Janeiro and to welcome technology, Claro lit up the monument to Christ the Redeemer.
On Monday night (22), the statue received a mapped projection and assumed a red lighting, a symbol of the brand. The project was developed by Touchers in partnership with Outmidia.
Christ embraces Rio and, through it, we are bringing a message about Claro’s desire to contribute to a more connected and inclusive city. We hope that this arrival will be a very positive transformation in the lives of Cariocas, stated the regional director of Claro, Gabriela Derenne.
Claro customers from all over the country will be able to watch the light show in Rio through Claro tv+’s Canal 500, which will show a special video narrated by the carioca singer, Fernanda Abreu, over the next few days.