The space was created to provide a setting where guests can create photos and videos for social networks.
Sephora opened an experience space at the Copacabana Palace Hotel, in Rio de Janeiro (RJ), which has Samsung as a partner in the project.
The activation allows guests to get to know the new foldable smartphones Galaxy Z Flip4 5G and Galaxy Z Fold4 5G up close and the smartwatches of the Galaxy Watch5 line, in addition to other attractions available.
We created this space for people to learn more about the integration of our devices, as well as experience how the design and benefits of Samsung devices complement each one’s personal style. It is a space of experience that reinforces our commitment to offering people new ways of self-expression, said Carolina Corrales, Senior Manager of Public Relations, Brand Experience and Mobile Experience Events at Samsung Brazil.
The space was created to provide a scenario where guests can create photos and videos for social networks with, for example, a wall formed by dozens of folding smartphones, which form a kind of digital wall with images and colors in real time.
On the opposite wall, in the same room, there is a second space positioned all upside down, so guests can take photos and videos using The Flex1 Camera, from the new Galaxy ZFlip4 5G and Flex2 Mode, which allows people to create photos of more different angles.
The space will be open from 02 to 04 and 08 to 11 September, from 12:00 to 19:00, only for guests.
In addition to the Samsung Galaxy space, Hotel Sephora is also hosting more than 30 brands such as: Rare Beauty, Sephora Collection, Anastasia Beverly Hills, Benefit, Carolina Herrera, Nars, Drunk Elephant, KVD Beauty, Kylie Cosmetics, Laura Mercier, Sol de Janeiro , Yves Saint Laurent Beauty, Caudalie, Clinique, Dior, Dolce&Gabbana, Este Lauder, Guerlain, Givenchy, Kenzo, MAC, Mari Maria, Niina Secrets, OUI, Paco Rabanne, Shiseido and Too Faced, in addition to Sunglass Hut.