Burger King, one of the largest fast food operations in Brazil, and Mondelez Internacional, a global snacks company, have teamed up once again to launch the Shakes Festival in the BK Oreo special edition. The products will be available on the network until October 4th.
BK Shake Oreo Chocolate and BK Shake Oreo Doce de Leite arrive to strengthen Burger King’s dessert portfolio and promise an explosion of flavors for the brand’s fans. In addition, the novelties amplify the range of products, which today includes BK Shake Oreo Strawberry and BK Shake Oreo. The Chocolate and Dulce de Leche flavors also contain drops of the Oreo stuffed biscuit, an item already acclaimed by the Food Service market that takes in just one drop the taste of the unmistakable mixture of dark biscuit with white and creamy filling.
Juliana Cury, vice president of Marketing & Sales at ZAMP, master franchisee of Burger King and Popeyes in the country, says:
“The partnership with Mondelez that began this year is the result of our search for partners who identify with our brand and who also aim to offer incredible experiences for consumers. We want to bring much more flavor, quality and fun moments to our consumers with these launches of exclusive flavors on our menu.”
Flávia Arruda, Oreo leader for Mondelēz Brasil, comments:
“Oreo is a unique and delicious product and we are always looking for the best experiences, because everything made with Oreo is always delicious, right? With this super partnership with BK, we managed to bring not only the taste of Oreo to more people, but beyond consumption at home, and with that awaken the joking spirit for those who go to the fast food chain. Oreo has already made some partnerships over the years that the brand has been present in Brazil, and what they all have in common are quality and absolute zeal for customers and their final product. The union of Oreo and BK confirms this and we are very honored to continue this challenge.”
The offer will be available in Burger King stores across the country for R$16.90 with an offer at Click and Collect BK with BK Shake of any flavor + Large Potato for R$19.90 and 2 BK Shakes for R$24.90. The app is available for IOS and Android.
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