The LIVEADS talk show, which airs live this Tuesday at 18:30, on the TV channel Markket and on YouTube, interviews Fabio Almeida, general director of Gamned Brasil, and Mauricio Tussi, the company’s media trader.
Specialists in digital activations and programmatic media speak with Daniel Rosa, CEO of the ANEWS group. They will talk about the busy schedule of commercial and media events this second semester. For the first time, Black Friday and the World Cup happen together.
“It is a second semester of many opportunities for brands, but it will require planning so that they can optimize each moment. Not to mention elections, before the World Cup, and end-of-the-year parties, afterwards”, says Daniel Rosa, presenter of the program.
Another subject of the interview is new media, such as connected TV (CTV), games and audio. How are they impacting campaigns and what are the trends for 2023?
The LIVEADS program, with professionals from the universe of technology, creativity and innovation, is a production of WT1 Digital (
You can check it out on the Markket channel, on SKY:567, Claro:692 and Vivo:611, or on the ADNEWS Youtube.
Gamned is a French company, and one of the world pioneers in programmatic advertising, with presence in several countries.
Fabio Almeida, general director of Gamned Brasil, is a director of companies with experience in advertising agencies and adtechs, and a member of the board of Abradi – Brazilian Association of Digital Agents.
Mauricio Tussi, media trader at Gamned, has a degree in Communication, with experience in the publishing market and press vehicles.
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The LIVEADS post interview Fabio Almeida, general director of Gamned appeared first on DNEWS.
