Investment in media via advertising agencies reaches R$57 billion in 2023
In 2023, advertising showed an increase in investment for the fourth consecutive year, growing 8% and reaching the level of ...
In 2023, advertising showed an increase in investment for the fourth consecutive year, growing 8% and reaching the level of ...
According to Warc, the amount is almost 15% higher than that of 2023The Global Advertising Trends report, published by Warc, ...
Unprecedented projection was made based on information from Cenp and Kantar Ibope Media Carried out in partnership with Kantar Ibope ...
Approved measure includes changes suggested by the rapporteur, deputy Renata Abreu, who decided to maintain the benefit for 30 activitiesThe ...
Digital AdSpend Study, carried out by IAB Brasil and Kantar Ibope Media, also reveals that the cell phone screen is ...
Driven by high penetration of smartphones and an active and diversified application market, Brazil is establishing itself on the international ...
Nature calls for change, encouraged by the Mover and IPI Verde program Automakers are expected to invest around R$117 billion ...
As the opening ceremony of the Paris Olympic Games approaches in July, the broadcaster NBCUniversal has seen great interest from ...
More and more companies have understood that choosing to invest in live marketing actions, which bring consumers closer to the ...
Out of home company grew 19.8% compared to 2022Eletromidia released its results for the fourth quarter and the consolidated for ...