O Boticário creates a box at Narcisa Tamborindeguy’s house for Madonna’s show
The brand's unprecedented activation sets up an exclusive space for guestsO Boticário teamed up with Narcisa Tamborindeguy to create an ...
Tag: Boticário
Boticário launches short film about the challenges of the relationship between mothers and teenage children
The boticario, Brazil's most beloved beauty brand, calls for a debate about the stigma and challenges surrounding the relationship between ...
O Boticário and Amor Espresso create drinks inspired by fragrances
The novelty brings six drinks that are available at the Boticário Lab store in the capital of São Paulo. In ...
Boticário is awarded at the Clio Awards with a case that reinforces the ‘Heroínas do Game’ project
The boticario was awarded at the Clio Awards, a global award that recognizes creative excellence in advertising, design and communication, ...
Boticário purifies São Paulo’s air with new sustainable fragrance
O Apothecary presents the new Arbo Puro, a fragrance that believes in the transformative power of nature through its purifying ...
Boticário launches ‘Extinto’ fragrance to warn about pollution in Guanabara Bay
According to the Brazilian Association of Public Cleaning and Special Waste Companies (Abrelpe), Brazil recycles only 4% of all waste ...
Boticário invites the public to participate in the ‘love treaty’
Initiative, developed by SoWhat, aims to enhance reflection on the importance of being and living in the now with those ...
Boticário encourages genuine connection in human relationships
Signed by AlmapBBDO, the play will be released during the break of the soap opera Terra e Paixo, broadcast on ...
Boticário and Disney celebrate values and affectionate memories on Children’s Day
For The Apothecary, giving a gift to a child we love is like giving a gift to the child we ...
Biscuit or cookie? O Boticário launches a line inspired by the Brazilian dilemma
Memes and viral content are the lifeblood of the internet because they entertain and engage the public. This was O ...
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