What consumers expect from a brand experience
A study by Emplifi showed that more than half of respondents said that the quality of customer service has a ...
Tag: Brand
Iconic advertising brand, DM9 is back on the market
Pipo Calazans, Thomas Tagliaferro and Icaro Doria will be co-presidents of the agency, which will have the largest investment by ...
Presence of blacks in brand posts increases, but is still below representation
Annual study carried out by Elife and agency SA365 analyzed the publications of the 20 largest advertisers in the country ...
Infojobs presents new logo in brand rebranding
The company assumes a new visual identity and an even more humanized positioningInfojobs has a new look. The rebranding of ...
How the public is consuming brand storytelling
Real stories in campaigns and short videos are some of the insights identified in the study by the agency LuksoCalled ...
Dani Calabresa stars in Pullman and Plusvita brand campaign
Pullman and Plusvita, traditional brands of Bimbo Brasil, present a new campaign that puts the moments of consumption of Pão ...
Dani Calabresa stars in Pullman and Plusvita brand campaign
Pullman and Plusvita, traditional brands of Bimbo Brasil, present a new campaign that puts the moments of consumption of Pão ...
Octane takes over management of the Roni Ficher brand
The company will be responsible for the shows, advertising, licensing and will expand the performance of the pedagogue's content to ...
Get In introduces new brand positioning
Under the slogan "Avoid queues. Book online", the campaign is signed by Faccion.ccGet In is presenting the new positioning in ...
Coolritiba Festival will have brand activations and line-up of 25 attractions
Red Bull, Budweiser and O Boticário are some of the advertisers that will take part in the festival, which starts ...
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