“Gen-Z is demanding more from brands”
Antônia Martinelli Luperi launches the book 'Branding in the era of social networks - taking care of brands has never ...
Tag: GenZ
GUT, TV 1 and AKM help KitKat connect with GenZ during Rock in Rio
The expectation is to have more than 1.5 billion impacts during the festival Brands are keeping an eye on the ...
Accenture Song seeks insights from GenZ to address well-being
Desk research indicates that this audience procrastinates health careThe healthcare industry is committed to understanding GenZ’s behavior across the ecosystem ...
Pinterest shares GenZ report and gives tips for brands
Platform pointed out that this portion of the population represents more than 40% of its global user basePinterest has released ...
Samsung invests Galaxy S22 5G Violet to get closer to GenZ
The strategy, which seeks to connect the product to the public of generation Z, was based on a survey by ...
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