Media investments grow 16% in 2024, says Cenp
Media investments via agencies in the first half of 2024 registered a growth of 16% compared to the same period ...
Media investments via agencies in the first half of 2024 registered a growth of 16% compared to the same period ...
A study by Warc indicated that three companies will be responsible for more than 70% of the value that should ...
In absolute numbers, the first three months of the year totaled R$4.5 billionInvestments in media in the first quarter of ...
Tunad study used a methodology that included channel signal capture and automatic classification of commercialsTunad presented its latest study on ...
Unprecedented projection was made based on information from Cenp and Kantar Ibope Media Carried out in partnership with Kantar Ibope ...
Piece, signed by Lew'Lara\TBWA, was created under the concept "At BB, everyone has a profile to invest"Banco do Brasil launched ...
More and more companies have understood that choosing to invest in live marketing actions, which bring consumers closer to the ...
Report released this Wednesday (20) showed growth of 10% compared to 2022Investments in media, made throughout 2023, registered a growth ...
However, a Warc Media report warns that the fragmentation of sports rights could be a threat to mass reachWarc Media ...
Woohoo, present since 2006 in the biggest pay TV operators in Brazil, evolves to a new position, updating its themes ...