Ypê combines AI and neuroscience in an immersive experience at SPFW
The idea is that the brand's fabric softener fragrances generate prints inspired by visitors' sensory stimuliYpê will bring an immersive ...
The idea is that the brand's fabric softener fragrances generate prints inspired by visitors' sensory stimuliYpê will bring an immersive ...
César Nicolau, marketing director, says that strategy is anchored in innovation Ypê teamed up with stylist Tom Martins and artist ...
O Boticrio Group has just opened its first neuroscience laboratory in Brazil, which will work on decoding the neural responses ...