Sanrio’s plans to keep Hello Kitty in people’s lives
Monica Joseph, Sanrio's sales and marketing manager, shares details about the character's 50th anniversary celebrationHello Kitty will celebrate its 50th ...
Tag: Peoples
Sem Parar uses OOH to connect with people’s needs
Developed by Jotacom, the piece uses a hypergeolocalized strategy and explores the peculiarities of each area of the citySem Parar ...
Chevrolet brings mini Marcos Mion to people’s daily lives
The campaign signed by WMcCann will have 30 and 15 pieces broadcast on open TV, payTV and content for social ...
Indigenous Peoples Day: their participation in advertising
Today, April 19th, the Day of the Indigenous Peoples is celebrated, one of the most important dates to celebrate Brazilian ...
Doritos will rectify trans people’s names
Action, which is carried out in partnership with Antra and TODXS, is expected to involve around 700 trans and transvestite ...
Neon and Earth team up to tell the stories of people’s “corres”
The partnership, brokered by David, will feature text and video content that will be broadcast this month on the "Viso ...
AbbVie shows the impacts of atopic dermatitis on people’s lives
The disease awareness campaign, created by FCB Health, features videos of real stories of patients suffering from the disease"Atypical dermatitis ...
Why The Body Shop wants to raise young people’s political awareness
'Your voice. Seu Poder' is the result of a global partnership between the brand and the United Nations Secretary-General for ...
Why The Body Shop wants to raise young people’s political awareness
The Body Shop, in partnership with the youth-led NGO Engajamundo, is promoting the activist campaign Sua Voz. Your Power. It ...
Duolingo highlights the importance of education in people’s lives
The campaign created by Jotacom brings real stories from students on the platform and will be broadcast on the app's ...
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