Mário Leão becomes partner and Chief Sales Officer of Retail Media
In 2024, the agency predicts an 80% growth in its revenueRetail Media announced the arrival of Mário Leão as a ...
Tag: Retail
Grupo Casas Bahia and Assaí invest in retail media for e-commerce and physical stores
In a move aligned with the transformation plan and focus on high-yield investments announced by CEO Renato Franklin, the Group ...
Artplan presents ‘Journey Retail Media’, new business unit
A Artplan announces the creation of 'Journey Retail Media', a unit dedicated to boosting brands' retail media strategies, by combining ...
RV Digital and KOI Group close commercial partnership for retail media
RV Digital and KOI Group close commercial partnership for retail media The company's advertising vertical becomes part of the holding's ...
Artplan launches retail media business unit
New area will promote an integrated vision between data, business and technology to direct brandsArtplan announces the creation of "Journey ...
OOH diversifies and expands operations with retail media activations at POS
JCDecaux is already present in 90 Carrefour stores; Bdrops, Neooh, Helloo and OOH Brasil also use inventories to generate businessThe ...
Artplan, Fbiz, Pulse and other agencies seek relevance with retail media
Discipline is still related to retail strategies, but there is room to be part of the omnichannel range with an ...
OMG Brasil presents heads of media, retail media and data
Fernanda Vellutini, Thiago Endo and Diogo Mattos are the newest additions to the teamOmnicom Media Group has revamped its leadership ...
Retail media advances in Brazil, but in search of maturity to be more solid
IAB projected that the advertising model would grow 550% in the country; Global ad Trends points out that the value ...
Uber presents new head of market and retail for Latin America
Cristina Alvarenga will lead the business for Chile, Colombia, Mexico and Peru, in addition to BrazilCristina Alvarenga was named the ...
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