Streaming is in 84% of media plans, but measuring it is a challenge
CTV attracts 45% of investments, but the perceived effectiveness of efforts is only 49% Streaming is already part of the ...
CTV attracts 45% of investments, but the perceived effectiveness of efforts is only 49% Streaming is already part of the ...
Technological advances have contributed to the quality of productions and generated interactivity between models; young prefers to choose contentThe streaming ...
Research commissioned by MetalX Nielsen also pointed out that 61% of Brazilians have CTV as a favorite medium; consumption exceeds ...
During Stream On, the platform announced that it surpassed the mark of 500 million monthly listeners.Spotify presented its news for ...
SPFC Play is available in iOS and Android stores, as well as Samsung and LG Smart TVs and Apple TVSo ...
According to an analysis by RankMyApp, Netflix was the preferred one, with more than a million downloads per monthRankMyApp released ...
How does your company measure success? For a few years now, the world of marketing within large companies has become ...
Research found that 35% of customers canceled at least one of the top five video streaming services in the last ...
The Hollywood Critics Awards split their awards between TV and streaming. After all, several series that premiere here directly on ...
The Band will be responsible for broadcasting the events on open TVConsidered one of the main international markets, Brazil will ...