Black Friday: 64% of Brazilian consumers trust influencers, says survey
Influencer marketing plays a fundamental role in the purchasing decision process and creating a connection between consumers and brands. What ...
Tag: survey
65% of consumers can’t recognize a fake image, survey finds
Accenture Technology Vision 2022 Research Reflects on the Pitfalls of DeepfakesA few years ago, the user who edited videos, audios ...
Centauro survey shows that 66% of Brazilian women do not dream of making a living from sport
The dream of becoming a professional athlete is present in the lives of 63.8% of Brazilian boys, but only 34% ...
eSports grow in Brazil, reveals Game Brasil 2023 Survey
Study also showed the preferred platforms of Brazilian gamersThe Game Brazil Survey (PGB) showed that 70.1% of Brazilians play electronic ...
Survey says Brazilians seek sustainability
An unprecedented survey carried out by Ipsos for the EscolhaVeg program revealed how the public evaluates the relationship of companies ...
Survey breaks taboo about #publis on social media
A survey carried out in partnership between the QualiBest Institute and Spark reveals that #publis do not undermine trust in ...
82% of agencies increased revenue, says survey by Sinapro/Fenapro
On the other hand, at the end of those who did not win, 8% reported losses of more than 30% ...
Coca-Cola FEMSA Brasil is awarded as the most remembered brand in the Top of Mind 2023 survey
Coca-Cola FEMSA Brasil, the largest bottler of Coca-Cola products in the world in sales volume, received this week the award ...
Lollapalooza generated BRL 291 million in earned media, according to a CDN survey
Lollapalooza, which took place last weekend at the Interlagos Racetrack, in São Paulo, once again showed its media power. Coverage ...
Video content reaches 99.6% of Brazilians, says survey
A survey by Kantar Ibope Media also showed that 68% of advertising investment last year was made in video. Video ...
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