Many releases await viewers of the SBT in 2024. The new feature of the moment is SBT PodNight, a space in the program that the broadcaster will dedicate to showing successful podcasts on the internet. To achieve this, the channel has just hired Flow, presented by Igor Coelho; Venus, with Yasmin Yassine and Criss Paiva; PodDelas, commanded by Tata Estaniecki and Bruna Unzueta; Talking Parrot, with Srgio Mallandro and Renato Rabelo; and Inteligncia Ltda., by Rogrio Vilela.
The attraction is a partnership with other solidified studios in the audiovisual market to re-present unscripted interviews with big names in the media, in the style loose talk. The objective is to insert internet hits into open TV programming, featuring multiplatform communication and bringing an interactive, democratic and modern concept to the schedule.
Last Saturday (2), SBT held a large end-of-year celebration for the advertising market, journalists and their families at Circo do Tiru, in So Paulo (SP). With the presence of a large part of its current cast and new hires, the event served to announce some of the new features in the program for 2024, which will be full of expansions and innovations.
When I came here to watch Tiru Circus, I had a very good feeling. I came here with my children, and I saw that they didn’t blink their eyes. It gave me such a good feeling, and I said: I want to take this to people, including those who buy from us and who talk about us, and I want to hold our event here, said SBT CEO, Daniela Beyruti.
Daniela honored the entire current cast, inviting one by one to the stage, and then called the new hires, uniting everyone into one SBT family.
I thank you for representing us throughout Brazil, giving everything. Thank you very much, without you SBT would not be SBT, said the executive.
Among the highlights for next year are the recently announced presenters Benjamin Back, Michele Barros, TirollipaLucas Guimares and Virgnia Fonseca, in addition to Lucas Neto and Regina Volpato, who were unable to be present at the event. Details of the new program, each of the attractions and other new features will be announced in the coming weeks.
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